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Executive Chairman's Message

Hello and welcome to Ghana, a place full of potential and growth. As the chairman of a fully Ghanaian owned company running for more than 30 years, I am proud to say that we are open to doing business with you.

We have the most expansive distribution footprints across the country, our distribution footprints takes us from urban centers to every town, rural area or hamlets. Our presence covers all 16 regions in Ghana. The team has a combined experience in introducing, distributing and selling new products to all our clients. We operate directly and indirectly through a combined outlets of about 21 mobile vans and 17,000 customers respectively.This gives us the perfect opportunity to penetrate the Ghanaian market. Samara Strength is the expertise of the team.

Samara Ghana Ltd has won numerous awards including Top Brand for 2014 by Premier Brands Ghana, Sasso (a subsidiary) named the Fastest Growing Company of year under the Head of State Award Scheme, Business Award 2015. Whether you need a delivery system, a manufacturing platformer looking to invest in a growing business, then Samara Ghana Ltd is the best option for you and your business.

Why Choose Ghana

The Ghana Investment council also gives numerous reasons to invest in Ghana; Stable democratic climate Ranked as the most stable political environment within the West African sub region and fifth in Africa, Ghana has established democratic institutions and systems to ensure good governance and rule of law in the country – Africa Benchmark Country Report (ABCR, 2017) Best judicial system in the world measured by rule of law, World Justice Projects (WJP) Rule of Law Index 2017-2018


#2 in West Africa, Global Peace Index 2018

Ease of doing business

Ranked best place for doing business in West Africa according to the Ease of Doing Business Report 2019 (114thglobally)Best destination in Sub-Saharan Africa (A.T Kearney Global Services Location Index (GSLI), 2017Most competitive economy in the West African sub region and #10 in Sub Saharan Africa, (World Economic Forum Global Competitiveness Index 2018)#2 FDI destination in West Africa & #7 in Sub-Saharan Africa (EY Attractiveness Survey 2018)

Source Optimization

Geographically closer than any other country to the center of the planet. An average of 8 hours of flying time to Europe and the Americas. World Population Review (WPR)Refurbished world class airport within the West African sub region serving numerous flights from within the continent, Europe and the rest of the worldHome to one of West Africa’s largest ports (Tema which is currently being upgraded to handle 3.5 million TEUs) centrally located in West Africa. (Aecom Projects)Good network of trunk roads and financial servicesImmediate access to the over 350m market of the Economic Community of West African States (ECOWAS)

Competitive and educated labor force

Availability of skilled and trainable laborOne of the most competitive minimum wages in the West African sub region at an annual average rate of $558One of the highest literacy rates in the West African sub –region (World by Map 2018)

Growing population and middle class

Growing population of ~2% p.a. with increasing urbanization and growing middle class– composed of individuals with a daily income of at least $8.44 – exceeds 1m people, (KPMG)

Strong resource pool

#2 largest cocoa producer in the world and Africa's biggest gold miner after South Africa

Other International Benchmarks

#6 overall in Africa - Mo Ibrahim Index of African Governance of African Governance (IIAG 2018)#5 in Africa for Human development#6 for Safety and Rule of LawMost resilient economy in West Africa, (African Attractiveness Index 2018)
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B - Postive (Standard & Poor's)
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B-Stable (Fitch Ratings)
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B3 - stable (Moody’s Investors Service)

Our story is one of care and trust. For 30+ years and counting, we pride ourselves with providing extra-ordinary experiences …

Office

Ghana —
Plot No. 144, Adjiriganor, Sasso Street, East Legon
Accra – Ghana

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